Melon District

About This Project

Visual Identity proposal the Melon District ‘Reinventing Melon’ contest.

The project sought to renovate three studies of the Melon District housing building in Poble Sec (Barcelona) and generate a communication campaign. Starting from the concept of discovering, we used the business design to unify brand and experience.

art direction, Barcelona Design, branding, business design, conceptual design, creative direction, Design, Design Barcelona, Diseño Gráfico, Graphic Design, Illustration, logo design, pamela calero, Visual Identity, word game, word play